where is my treat? campaign 26

Daniel Perrins presents his first campaign for the upcoming Fall Winter ’26 collection. Though none of this is real, it certainly feels like it.

this is taste, not ai

here's why that matters.

everyone saying ai is making everything easy. That's not true, Its just making bad creativity faster.

the truth is, tools don't make taste.

but a good vision, fast mind and clear creative direction can fake it, if its built with structure and vision.

Its about building looks, styles, worlds

fall winter 26

written, direction: Daniel Perrins

creative director, design: Daniel Perrins

Animation: Daniel Perrins

Photo: Daniel Perrins via Midourney & Photoshop

3d Garments & Models: Daniel Perrins via Style3d